The C³ membership management system makes it simple to develop and deliver electronic communications to your membership.
It's easy for you. You don't have to be a graphic artist or web developer to create professional-looking electronic communications. If you can type and have simple word processing skills, you can easily develop e-mails, action alerts, newsletters and press releases based on templates provided in the system.
It's targeted. The C³ membership and subscription management system allows you to send communications to your entire list or to a targeted group with the membership. Target lists can be as broad or as narrowly-defined as needed. You can, for example, deliver a call to action specifically to members who meet a certain set of criteria based on one or a combination of the following:
- Location (street, zip code, city, county, state, legislative district, voting district)
- Self-described area(s) of interest
- History of volunteer activity
- Event participation
- Availability
- Donation level
The possibilities for configuring targeted lists are limited only by the types of information you collect from members at the time of their online registration.
It's easy for your members. Our membership and subscription management system simplifies the process for members to respond to your communications, too.
- Prefilled forms: When a member replies to an action alert, for example, and links from an e-mail back to a form on your web site, the form is pre-filled with that member's data. Their name, address, and other information is already entered into the form fields. Their elected representatives are already identified. All the member needs to do is complete a few fields and click "submit" for an e-mail, fax or letter to be generated.
- SMS action alerts: Send action alerts via text message and make it even simpler for your members to respond. When a member replies to the SMS (by texting a simple message ID to a number), the C³ membership and subscription management system completes the communication cycle. Through caller ID, it matches the incoming text message to member data, pre-fills that data into form fields then triggers the outbound fax, letter or e-mail.
- Send to a friend: The system allows web site visitors to forward alerts or post cards to friends via e-mail.
- One click unsubscribe. Each e-mail communication automatically includes the option for the recipient to take his name off your distribution list by clicking on "unsubscribe." This e-mail best practice helps to ensure that your messages are being delivered to willing recipients. We also include the physical mailing address of your organization in each outbound electronic communication - again, in keeping with e-mail best practices.
